Jacob B. Friedman
Trademark & Intellectual Property Attorney
Strategic U.S. trademark counsel for businesses, entrepreneurs & brand owners. Jacob B. Friedman is focused on helping businesses, entrepreneurs, and brand owners protect, develop, and enforce their intellectual property through strategic U.S. trademark counsel.
Schedule a Consultation with Jacob B. FriedmanWith 13 years of legal experience, Jacob's practice focuses extensively on the U.S. trademark lifecycle — from initial trademark searching and clearance through application preparation, USPTO prosecution, Office Action responses, publication, registration, maintenance, and enforcement.
His experience includes handling complex trademark matters before the U.S. Patent and Trademark Office (USPTO) and representing clients in proceedings before the Trademark Trial and Appeal Board (TTAB), including trademark opposition and cancellation matters.
A substantial volume of trademark matters
Jacob has handled a substantial volume of trademark matters throughout his career, including:
U.S. Trademark Applications & Prosecution Matters Managed
Opposition Proceedings Successfully Defended or Resolved
Trademark Opposition Matters Handled
His work has involved a broad range of substantive and procedural trademark issues, including likelihood of confusion, descriptiveness, distinctiveness, specimen requirements, identification of goods and services, and trademark enforcement.
A strong trademark strategy begins long before an application is submitted
Jacob advises clients on the legal considerations involved in selecting, clearing, filing, protecting, and maintaining trademarks. By evaluating potential conflicts and identifying legal considerations early, he helps clients make more informed decisions about their brands and intellectual property.
His counsel can span the complete trademark lifecycle:
More than a filing exercise
Jacob combines legal research, detailed trademark analysis, practical risk assessment, and strategic prosecution to help clients protect valuable intellectual property. Rather than treating trademark registration as simply a filing exercise, his approach considers the broader purpose behind the brand and the client's long-term objectives.
Whether a client is launching a new brand, expanding an existing trademark portfolio, responding to an Office Action, or dealing with a trademark dispute, Jacob provides focused counsel tailored to the circumstances of the matter.
Focused trademark & IP counsel
Trademark Law
Strategic counsel concerning trademark selection, protection, prosecution, registration, maintenance, and enforcement.
Trademark Clearance & Searching
Comprehensive searches and legal analysis to identify potential conflicts before a brand is committed to the marketplace.
Trademark Prosecution
Representation throughout the USPTO application and prosecution process, including responses to substantive and procedural issues.
USPTO Office Actions
Preparation of strategic responses to USPTO Office Actions involving substantive and procedural objections.
Trademark Opposition & Cancellation
Representation in TTAB proceedings involving trademark oppositions and cancellation matters.
Brand Protection
Legal strategies designed to help businesses protect their names, logos, brands, and other valuable identifiers.
Trademark Portfolio Management
Strategic management of trademark portfolios to help businesses protect and maintain their valuable brand assets.
Intellectual Property Strategy
Integrated legal guidance designed around the client's broader business and intellectual property objectives.
Experience. Strategy. Protection.
Your brand represents more than a name or logo. It can represent years of investment, customer recognition, goodwill, and future business opportunities. Protect your brand with a strategy built for the long term.
Let's discuss your matter.